Innovative Packaging Design Solutions for All Industries
There are key strategies that make for a successful package in retail. We learned this early in our careers as creative professionals and dedicated manufacturer. Short cut on some of the steps or ignoring data can lead to failure.
Creating a new product is an investment and packaging should be considered as a valuable investment. A great product can fail just because of bad packaging. It could fail because it's not created to appeal to target customers.
A great package is more than a great design no matter how many design awards it wins! It requires time and effort before starting design. Over 30 years of experience continue to prove our beliefs. There are specific steps that must be done and we've created a unique process that keeps us 'on-track' and helps teach our clients what we need from them.
And it answers the first question many ask during first contact: "What is involved in getting a retail product package?" Most people think it's simple and quick. We can do a quick design but we won't promise it's the right solution if we don't have all the information I know I need.
Packaging Design Step by Step
1. Configuring Structure, Style, and Size
Have old version packaging in hand
Take out one of your old boxes, measure and mark sizes on each side including the window opens, and then take photos for all sides you marked. You could also ship an old sample box to us, or even with the products (if the products are not big value). It will tells all specification, and we may even come out a better packing idea for your products.
Only Have Products in Hand
If the shape of your products is common, such as round, square or it's conventional shape, tell us the dimensions and take a picture is enough to show. We could start from here. We may later need have to have products to configure inner structure and size, even a trop test.
Only Have Design Work for Products
This situation sometimes happened in early stage of product development. Just send us the design work that shows 3 dimensions, our professional designer will research on it then create suitable package design for you. It's better to confirm the size firstly by evaluate, and we will make mock-up samples for you to test packing products. We also offer the 3D effect of the package for you, below the article we will let you know how to demonstrate a box model for our customers.
Only Have a Product Idea in Mind as Business Is Just Starting Up
It's good to considering packaging early, even through it's the most difficult situation for us. With years of packing design experience, we have many solutions for you. Firstly, let us know what product are you selling, then we would go to the market and search on the internet to get more details of it, from this step we will know the approximate size of the packaging, send you several sizes for confirmation. Then we will offer several box design for your choice, every box structure is suitable for your ideal products.
2. Creating Die Cut Template
To turn your designs into reality packages, we need artworks created by ADOBE ILLUSTRATOR, ADOBE PHOTOSHOP, CORELDRAW. Final file format should be *AI, *PSD, *PDF, *CDR, which must contain high resolution images and layers for necessary adjustments. All the fonts in artworks shall be outlined before send them to us.
Firstly, Box Packing Solution team offer free die-line layout packaging design service, it means our designer will give you the design file for you to create more artwork onto it. The artwork should be high resolution, no matter how big it is, if you are considering the big file could not transfer to us, no worries! Below tools are the best choice for you, they won great feedback from Box Packing Solution team's customers.
Design Finalizing of Paper Packaging
If the artwork finished by your side, please note that the marks on the file are important when you apply printing finish onto it. Such as UV varnish, Hot foil stamping or embossing. The artwork onto should have this marked, our production worker will know where to do the finish. If the artwork finished by us, you need to offer images element to us and tell us the position to put them. Our designer obeys the design rule, make your artwork suitable for reading and redesigning, also it is important to make it suitable for printing machine installing.
3D Demonstration for Packaging Box Design Work
Some customer always asks us for a demonstration of their box design before samples or bulk order production. It is important for us also. We bought professional 3D design software for our customers, after finish the design you will see the 'real sample' in 3D file or pictures. From this step, we have a general review of what done, that's great!
Paper Material Choice for Your Packages
Box Packing Solution team offer many kinds of paper material exits in the world, but there are for different using. Please click the link to our former article about the paper material, then you will get to know what kind material is your choice for packaging design.
Paper Material for Printed Boxes, Bags and Papers Introduction
1. For paper boxes, you may need brown Kraft paper, white Kraft paper, Clay Coated News Back (CCNB) paper. White virgin board or Ivory board, and specialty paper card stock. We also introduce golden metallic foiled paper for cosmetic packaging, include eyelash box, face cream box, lipstick box, perfume box and powder foundation box.
2. For corrugated boxes, you may need brown Kraft face corrugated fiberboard, white Kraft faces corrugated fiberboard. CCNB coated face corrugated fiberboard and single faced corrugated fiberboard.
3. For rigid cardboard gift boxes, you may need art paper coated with a duplex board or high-density cardboard. Specialty paper coated with a duplex board or high-density cardboard, and Kraft paper coated with a duplex board.
4. For paper bags, you may need art paper, white virgin paperboard or Ivory board. Kraft paper in brown or white and specialty paperboard. Please noted that if you need food bag, there should be a plastic film lamination inside to avoid oil or heat disclosure. After selecting the material, it is important to choose the correct thickness of the material. The different thick need has different loading weight quality. If you are not sure please feel free to contact Box Packing Solution team for a support.
Box Mock-up Service2. For corrugated boxes, you may need brown Kraft face corrugated fiberboard, white Kraft faces corrugated fiberboard. CCNB coated face corrugated fiberboard and single faced corrugated fiberboard.
3. For rigid cardboard gift boxes, you may need art paper coated with a duplex board or high-density cardboard. Specialty paper coated with a duplex board or high-density cardboard, and Kraft paper coated with a duplex board.
4. For paper bags, you may need art paper, white virgin paperboard or Ivory board. Kraft paper in brown or white and specialty paperboard. Please noted that if you need food bag, there should be a plastic film lamination inside to avoid oil or heat disclosure. After selecting the material, it is important to choose the correct thickness of the material. The different thick need has different loading weight quality. If you are not sure please feel free to contact Box Packing Solution team for a support.
Sometimes, you may just need 'static' mock-up pictures for your products, to see how the printing will be, how the boxes look like, this is all you want to before ordering a sample. We are able to full cover you. Below are some box Mock-up samples: (Everything can be changed to your design and idea)
tuck end packaging box with specialty texture Mock-up
Retail sales packaging box Mock-up
tuck end packaging box with specialty texture Mock-up
Retail sales packaging box Mock-up
What's the Next Step to Finish the Packaging Design?
Next Step for packaging design is print the paper packaging, with suitable printing machine and printing finish machine.